This Deep Dive is meant for companies that have been around for some time and need something different to scale up their business.

Speaker: Dr. Anand Deshpande

Anand Deshpande is the Founder, Chairman and Managing Director of Persistent Systems (BSE & NSE: PERSISTENT), a Company that he founded in 1990. He is responsible for the overall leadership, strategy, and management of the company. A true technology visionary, Anand’s strengths lie in identifying and investing in next-generation technologies early on and encouraging internal entrepreneurship to ensure that Persistent stays at the forefront of technology innovation. Anand has been the driving force in growing Persistent from start-up to the publically-traded global company of today.

Anand has been recognized for his technology and business leadership as well as his contributions to public welfare. His recent awards include the CSI Fellowship Award for outstanding achievement in the field of Information Technology, the Career Achievement Award from the School of Informatics at Indiana University, Bloomington and the IIT Kharagpur Distinguished Alumnus Award.

An alumni of IIT Kharagpur, Anand has a B. Tech degree in Computer Science and Engineering (1984), a Master’s degree (1986) and a Ph.D. (1989) in Computer Science from Indiana University, Bloomington (USA). Anand worked as MTS at Hewlett-Packard Laboratories in Palo Alto, California from 1989 to 1990.

As an active member of the database community, Anand was the host of Very Large Data Bases (VLDB) conference in Mumbai in 1996 and ICDE 2003 in Bangalore. Anand is currently co-chairing the VLDB 2016 conference. With the vision of creating a vibrant entrepreneurial ecosystem in India, he is the founding member of iSPIRT, India’s first product think tank.

He has actively participated in program committees of international conferences like member of Industrial Program Committee: VLDB 2003 in Berlin, VLDB 2004 in Toronto, IEEE 2005, ICDE 2005 in Tokyo, VLDB 2007 in Vienna; Program Committee Chair for Annual Convention CSI 2009 in Pune; General Chair for COMAD 2008 in Mumbai; Industrial Program Committee Chair for DASFAA 2008 in New Delhi; Organizing Committee Chair for ISEC 2009 in Pune; launched the ACM India Council, 2009. Anand is also a member of the Association of Computing Machinery (ACM), Institute of Electrical and Electronics Engineers (IEEE), Institution of Engineers (India), Computer Society of India. He is currently a member of the Association of Computing Machinery (ACM) India Council as a Past President, member of the Executive Committee of NASSCOM, serves on the Board of Trustees of the Computer History Museum in Mountain View, California, serves on the Dean’s Advisory Council of the School of Informatics of Indiana University, is on the Executive Committee of MCCIA and is Chairman of the IT Committee of MCCIA. In the past, Anand was the President of SEAP from 2005-07 and Chairman of the Pune Chapter of CSI from 2003-05 and was the Chairman of CII, Pune Zonal council in 2009-10. In recognition of his contribution to the Information Technology sector he was awarded the Entrepreneur Award at the Brihan Maharashtra Mandal Convention held in Atlanta, USA, 2005. He is the recipient of the CSI Fellowship Award in 2007 for outstanding achievement in the field of Information Technology. He was awarded the career achievement award of the School of Informatics at Indiana University, Bloomington in 2009 and serves on the Dean’s Advisory Council of the School of Informatics of Indiana University. He was awarded the IIT Kharagpur Distinguished Alumni Award in 2012. Business Today, a leading business publication in partnership with PwC has named Anand to its 2016 “Best CEO List”. They find Anand’s vision as “...technological innovation that has emerged not just as a saviour but also as one of the greatest levers of growth, even during a downtime.” He is also been awarded the “Maharashtrian of the Year” award by Maharashtra Times.

Speaker: Ashok Korwar

Ashok Korwar is a management consultant, based in Pune. His work is focused on helping companies, and people, grow to the next level. Before moving to Pune, he was strategic advisor to the Chairman of Polaris Software in Chennai. In Pune, he works with several medium and large companies, in the IT and engineering sectors. His focus is on strategy, organization design, and building organizational capability through management processes and people. Facilitating Vision workshops and design of strategic initiatives, and coaching/mentoring are some of the ways he works with senior management of clients. He recently co-founded the School of Design Thinking in Chennai.

Prior to this, he was Professor at IIM, Ahmedabad for 10 years, in the areas of strategy, finance, and international management. At IIMA, he was chairman of the PGP (MBA) program, and coordinated the Senior Management and MEP programs, among other roles. He serves on the advisory boards of several companies and is an adjunct professor at IIM Indore. His book ‘Creating Markets across the Globe’ won the DMA/Escorts prize for best management book in 1997.

He has worked in the US with EDS Corp. in finance, marketing and business development, and led the winning pricing strategy on the largest deal in IT history at the time. When he left EDS to return to India, he was Division VP in charge of business development in Asia.

He earned his Ph.D. in management from UCLA in 1982 and B.Tech. from IIT Bombay in 1977.

Organizing Sales to Grow Your Startup

Simply put ‘Sales’ is about converting a contact to contract. First part of this Deep Dive will cover all elements and aspects of Sales in a presentation / teaching mode. Second part will be dedicated to solving simulated and real life case studies from the participants. Besides the main faculty, there will be Co-faculty covering specific areas so that the expertise is available for all types of startups. Participants will be divided into small groups to solve take up case studies. While considerable time will be available for participants to take up their own problems, they will also be given problems from other areas (For example, a B2B founder may address B2C start-up.

Speaker: Kiran Deshpande

Kiran is currently:

  • Co-Founder - Mojo Networks (Now an Arista Company) - Massively scalable Cloud Managed Secure Wi-Fi technology)
  • Charter Member & President of TiE Pune (Charter Member since 2009) – Mentored over 20 start-ups
  • Angel Investor & Board Member - 18th Parallel (Android based smart STB & Gaming Console)
  • Angel Investor - Bombay Shaving Company (Men’s grooming)
  • Board Member - Sun Shot Technologies (Commercial rooftop based Solar Systems)
  • Senior Member of IEEE

Past Experience - 40 years of technology, business leadership & entrepreneurial experience in the technology industry

  • 2002-2003: Advisor to KPIT CEO & Chairman for Strategy ( part time 6 months)
  • 1996-2001: MD & CEO of MBT (now known as Tech Mahindra) from June 1996 – November 2001
  • 1992-1996: Senior Vice President of Software Services of IMR, Inc. (later acquired by CGI) 
  • 1978-1992: Tata Consultancy Services (TCS) in various executive, sales and R&D positions 
  • 1998-2000: Member of Maharashtra IT Task Force


  • B.E. (Honors) – Electronics 1976 BITS, Pilani
  • M. Tech (EE) Indian Institute of Technology, Bombay, 1978

Validate your Business : Are you set to Succeed

This Deep Dive will provide an overview of practical ways of validating your business idea, your market, price points and everything that you need to be sure of giving yourself the best chance of success. There will be examples of businesses that tweaked or sometimes drastically changed their business strategy, to articulate value to the market. The Workshop will be hands on with templates given to attendees which will be worked through. There will be individual exercises as well as group ones, with mentors on hand to support groups.

Speaker: Ravi Nigam

Ravi has over 35 year corporate and entrepreneurial career in the area of Agri & Food business. He was the Co-Founder and Managing Director of Tasty Bite Eatables Ltd, the #1 Indian food consumer brand in North America with a brand presence in over 60 mainstream retail chains and 20,000+ supermarket stores. Tasty Bite has been a classic turnaround story of a sick company , built up into a world leader over 2 decades. Tasty Bite was acquired by one of the world’s largest FMCG companies - Mars Inc USA in 2018.

He is an alumnus of The Institute of Rural Management, Anand (IRMA) and the Harvard Business School(HBS).

He is deeply committed to the cause of fostering entrepreneurship, building consumer brands and a passionate advocate of clean energy and sustainability.

Ravi is currently Chair of the ’Nurture Program,' an intense mentoring initiative at TiE Pune.


This Deep Dive will outline all options for funding a startup – debt and equity; angel to institutional rounds and also internal resources to bootstrap the business. Typical investor approach will covered. The Workshop will use live examples for teaching. Participants will be divided into groups and their specific funding requirements will be taken up as case studies.

Speaker: Vikas Kumar

Vikas has over twelve years experience in the software industry with the majority of it as a CTO of Brainvisa which he founded along with his partners in 2000. After having exited Brainvisa he has been investing and working with various start-ups in various domains.

He co-founded SME Networks which is India's first Network dedicated to SMEs and aims to create the largest transaction platform for service providers reaching out to SMEs.

Design Thinking

Designing products that are desirable, usable & consumable is a daunting challenge faced by most software product companies. Attracting new customers and retaining users to provide them an intuitive & performant end-to-end user experience requires significant thinking & planning by the organization in various areas of user-centric innovation & business strategies. Increasingly organizations are turning towards understanding user and customer driven mindsets to ensure competitive advantage and improved satisfaction of the product or the service.

Design thinking is a user first approach - understanding the user and what he wants to accomplish and the experience during the entire journey. There are far too many products that look good however are misfits due to lack of design thinking. It’s important to understand design thinking how it can change how you conceptualize, design & build products. Breakthrough solutions can happen when we get some real insights from the user land or the markets. It is critical that we understand the pain points of the people whose experience we are shaping. How can we apply design tools to translate these insights into creative ideas and prototype to test them in the real world.

This session aims answer these questions by covering some of the basic concepts, principles and activities of design thinking to help build long term, sustainable strategy for your product.

Discussion Leader: Shashank Deshpande

Shashank has 24+ years’ experience in crafting the customer experience of interactive systems, with a unique combination of business understanding, technical acumen, creative talent and strategic insight.

He has Co-Founded - Clarice Technologies - A design-led innovation company that specialized in providing User-Centered Design and cutting-edge technology development services under one umbrella to product companies. The company was acquired by Globant on 2015


Real Branding

  • What goes into a Brand?
  • What Branding really means?
  • Is there a difference between Personal Brands & Business Brands?
  • What is Visible & Invisible Branding?
  • What questions do Entrepreneurs need to ask themselves as they embark on their journey to build Brands?
  • The transition to the new economy is one that will require extensive changes in the attitudes of organizations. So today you need to look beyond winning customers. You need to win over investors, people, and vendors too. The need is for a holistic approach to branding that focuses not only on the external measures to win customers but also on the internal values and functioning of the organization.
  • Irrespective of department or function, understanding branding today is imperative.
  • Look at Branding, not just from out, but jump in.
  • Look to explore new areas. Deep dive!
  • Tap into areas of branding neglected so far, and build an advantage.
  • An advantage, that doesn’t fall every fall, but springs a new surprise to sustain the brand.
  • Join us!
  • Build your Brand. Build Your Business.

Speaker: Suneel Agarwal

Suneel Agarwal is a Brand Architect, Presentation Coach, and a Transformation Speaker.

He is the founder and Chief Energizing Officer of Parichay Brand Consultants. With more than three decades of experience behind him, Suneel has created successful service-oriented businesses and cultivated strong brands including Johnson & Johnson, Castrol, Birla Lifestyle, Mahindra, and ITC amongst others.

He has been a consultant to organizations of all sizes, across domains - FMCG, Infrastructure, Hospitality, Healthcare, Retail, etc.

He has been guiding them in areas from business strategy, branding, customer service to mentoring entrepreneurs and executives for personal development.

Suneel blogs regularly and his thoughts for the day are well received across publications and social media.

He has conducted a variety of seminars and workshops on Branding, Leadership, Team Building, Personal Development Presentation Skills, Motivation, and Transformation.

His audience covers corporates, executives, entrepreneurs and students – from young adults to top management. Suneel mentors CEOs to young executives to groom new leaders. Suneel has a reputation for bringing fresh perspectives and rare insights thereby transforming people and organizations.